The Group unveiled a range of new collections from brands like Allen Solly, Van Heusen, Shoppers Stop, Biba, Pantaloons, Imara, Crimson Club and more, to mark the launch of this fabric, also roping in three designers to interpret it in their signature styles. The showcase saw brand ambassador Kangana Ranaut walk the ramp.
Nikhil Thampi collaborated with Allen Solly for a modern work wear collection that does not lack an element of whimsy. “The entire collection has a very ‘desk-to-date’ vibe and the idea was to create a line that allows women to add a dash of fun to their office wardrobe. The collection is replete with separates that allows one to transition from am to pm with effortless class,” explains the designer. He advises some serious mixing and matching with these pieces—beige culottes paired with a rust blouse, a rust jacket with a blue dress or straight pants with a leather appliqué sleeveless blouse.
Shivan and Narresh’s collection for Van Heusen marries the fabric’s fluidity with the duo’s signature art-focused design sensibility. American artist Robert Motherwell serves as the inspiration for this range, which is bursting with statement pieces to take one from work to play. “We have worked with a classic colour palette with hints of bright tones and eclectic prints in a bouquet of silhouettes,” they say. The fluid summer trench in deep tones of navy is one of their favourite picks from the line. “This separate will quickly become a staple—you can wear it over a breezy day summer look or with a belted maxi for an evening affair. Our relaxed maxi dress in a bold seri print is another must-have from the collection,” the designers declare.
Karishma Shahani Khan of the label Ka-Sha turned to collages by artist Ben Lewis Giles for her collaborative collection for Haute Curry by Shoppers Stop. The result is an easy-to-wear collection that balances Indian and western inspirations. “The collection is very print heavy and mainly focuses on traditional Indian flowers like marigold and lotus. The idea was to create separates that encourage mixing and matching,” the designer tells us about the line that is high on versatile dresses, crop top and skirt sets, tunics, trousers and light summer jackets. The signature tassels from Khan’s line remains a mainstay here as well. “When you’re collaborating with a high street brand, it’s important to strike a synergy between your design aesthetic and the audience the label is catering to. So while the collection should resonate with what you are best known for, it has to be more about the new set of